Cost Analysis
Most of them don’t know it. Add yours up below — then see what SENTINEL replaces and what it actually costs.
These are harder to see — and they’re typically the largest number on this page.
Industry average: 1–3% of Amazon revenue. SENTINEL files these automatically.
Your current stack
$79,208/yr · 6 tools active
Data Access Transparency
Some of the tools above are UIs wrapping marketplace APIs you’re already entitled to. SENTINEL connects directly — so you pay for data access, not someone else’s dashboard.
Total optional APIs: ~$150–300/mo at most, paid directly to the source.
“We’d rather you pay Amazon and Google directly for the data than pay a SaaS markup to repackage it. SENTINEL does the intelligence layer — we don’t need to mark up the pipes.”
Total Cost of Ownership
Effective cost estimates based on typical multi-channel operator at $3M–$10M annual marketplace revenue. Your calculator results above reflect your specific stack.
The Other Cost
It’s your time.
Average time a multi-channel operator spends manually reconciling data across tools.
Average delay from 'something broke' to 'someone noticed' when alerts are scattered across 8 dashboards.
Of operators we've talked to say they've never filed every reimbursement they were entitled to — simply because they didn't have time.
Honest limits
We’d rather you know the edges now than discover them after you sign.
“If someone’s selling you ‘one tool replaces everything,’ they’re selling you a slide. We built the tool we wish we had — not a pitch.”
Ready to see your number
On your demo, we’ll pull your public catalog into a SENTINEL environment. You’ll see which reimbursements you’re missing, which SKUs are about to stock out, and what your current tools aren’t telling you — on real data, in real time.